1 in 4 americans is a woman 40+. Surprised? I was.

For as long as we can remember there have been so few women over 40 portrayed in advertising and entertainment, or celebrated in the highest ranks of business, that we have come to believe that is reality. We literally think there are far fewer of us than there are. Consequently, we feel alone. But we’re not. There are 83 million of us. 25% of the population.